Nonprofit Consultant
Erica Waasdorp has over 40 years of experience in Direct Marketing, Telemarketing and more than 30 years of experience working on sustainer programs.
Erica Waasdorp is the author of Monthly Giving. The Sleeping Giant, Monthly Giving Made Easy, and e-books and resources like the Monthly Donor Road Map, the Monthly Donor Retention Play Book.
Erica is an AFP Master Trainer; former US Ambassador for the International Fundraising Congress (IFC) and she regularly blogs and presents in person or virtually on recurring giving.
Erica lives on Cape Cod, MA, is married, has one cat, two boys and three grandkids. She loves walking, golf, dancing, reading and she is considered a straight shooter!
Professional Experience:
- Multiply Strategies – Nonprofit Consultant
- A Direct Solution – President and Founder
- DMW Direct – Vice-President/New Business Development
- International Fund for Animal Welfare – Regular Giving/Planned Giving Manager
- Kluwer Academic Publishers, the Netherlands -Direct Marketing Manager
- Reed Elsevier Publishers, the Netherlands -Promotion Manager
- Reader’s Digest, the Netherlands – Product Manager Magazine/Gift Subscriptions
- Reader’s Digest, the Netherlands – Assistant Product Manager Condensed Books
